Overdrive PR Relaunches as Overdrive Artist Services

Overdrive PR Relaunches as Overdrive Artist Services – Unveils Host of New Services

Founded in 2018, the publicity firm known as Overdrive PR took the Australian market by storm with their unique and passion-filled take on music publicity, and quickly garnered a reputation amongst the country’s industry professionals as one of the “must-watch” music firms going into the new decade. Going into a post-pandemic industry, the team at Overdrive PR are rebranding and relaunching as a full-service artist marketing & publicity firm, known as Overdrive Artist Services.

Whilst retaining the traditional artist publicity and digital services that has made Overdrive PR a household name in their native country of Australia, Overdrive Artist Services expand into a multitude of supplementary services, including but not limited to: development consultations, digital marketing solutions and asset development, all whilst under the watchful eye and care of coordinators Misha Sharma & Monique Pym.

With a combined 10+ year experience as both active musicians and industry professionals, both Ms. Sharma and Ms. Pym possess an intimate understanding of turning a creative idea into a tangible and successful solution, which acts as the core foundation of their approach; as they say “ultimately, we are musicians working with musicians”. With this mantra in mind, Ms. Sharma & Ms. Pym have expanded their service catalogue to cover all bases for emerging & established artists, labels & promoters to find further success in the music industry.

Ms. Sharma on the launch of Overdrive Artist Services: “I’m extremely proud of what the team has achieved in such a short time. Monique and I work very closely with the mindset of  treating our artist’s music as if it’s our own. With the fast-paced nature of this industry, it’s imperative that we adapt quickly and find new & creative ways to get our artist’s music out to as many people as possible – which is the precise reason why we expanded our services. I’m excited about working with our artists in a more in-depth capacity.”

Ms. Pym on the launch of Overdrive Artist Services: “I’m very proud of our team and how much we’ve grown over the last [few] years. It’s a very special thing to be able to surround yourself with likeminded, innovative individuals in your line of work, and to have the platform to share knowledge with others. I look forward to the developments this new chapter will bring”.

Having serviced over a 100 clients over our 4 year history, including notable clients including Be’lakor, Avantasia, Bloodbath, Destroy All Lines & Borderline BMT amongst several others, Overdrive Artist Services remain committed to the art of bespoke marketing & publicity solutions across Australia, North American, Europe & beyond.