Interview with Pete Devine of Pete’s Rock News and Views (http://petesrocknewsandviews.com)
PD: How would you describe yourself or your band as an artist?
AA: I would say that we have an original approach to both sound and songwriting, but that we have really familiar elements that make all of our songs relatable to our listeners. There’s something in each song for fans of many different genres to enjoy. We try to keep pushing our limits as musicians, and that sort of goes with our message: “Go To War With Fear”. We try not to let anything prevent us from progressing and doing our own thing.
PD: Can you tell us briefly about your background – i.e. where you’re from, how you came to make music, etc.
AA: Apollo’s Army is from a small town in Utah (in the United States) called Cedar City. When we were teenagers, our high school hosted a battle of the bands which we formed a group for. That was back in 2007. We started writing back then, mostly songs to impress girls. Now we have an official lineup that has pulled together over the years, and a more straightforward purpose with our music, which is to inspire people to overcome adversity and go to war with their fears.
PD: Who and what inspires you to make music, both in terms of musical and other influences? What do you like to write about in your songs?
AA: Each member of the band comes from a completely different musical background. Overall, our influences are endless. I (Brennon, lead guitar and ‘aggressive’ (screams, yells, etc.) vocals) am currently doing most of the writing, and I’m very heavily influenced by rock and metal artists, and everything under those umbrellas. I love everything from Metallica to My Chemical Romance, Behemoth to Linkin Park, and Frank Sinatra to Whitechapel. Outside of music I find influence in inspiring stories, whether that be from ancient Greece or acts of integrity in modern times.
PD: What are your aspirations as an artist?
AA: Our biggest goal is to spread our message: “Go To War With Fear”. The dream of being a rock star is always one that will be in my heart, but more importantly I aspire to touch people with music. I’ve overcome a lot of adversity in my own life, and I want to share stories that will inspire others to keep moving forward, no matter how hard life can get. You can overcome anything, and I want to help people see that they can do it and they are not alone.
PD: What is the proudest moment in your music career so far?
AA: We’ve had some really cool things happen over the last couple of years. We had the opportunity to open for Tommy Vext, which is probably the biggest name we’ve had the chance to play with, outside of a weird festival where we shared the stage with Daya and Jason Derulo. That’s kind of a strange setting for a metal band, isn’t it? We also just passed 60k streams on Spotify on one of our latest singles “I’m Taking Mine”, which is super cool. I think the biggest moment to be proud of is that even after all these years, we’re still able to get together and make music.
PD: Promoting one’s music is such a challenge these days, especially with so many new artists emerging from bedrooms in the day of the home studio. How is that going?
AA: Man, is it tough. We’re trying every angle we can with different social media platforms and trying to be seen in a giant ocean of artists. There is so much talent out there! Recently we started using advertising through Facebook and Instagram which has helped us draw new people to our music, and it’s been really cool connecting with fans all over the globe. There’s a lot for us to learn, but I’d say we’re at least on the right path. Every day is a learning experience, and we’re doing our best to keep up and grow.
PD: And how do you book and promote your live shows and tours? Any performances coming up?
AA: Networking has been our biggest aid in booking and promoting. We’ve been fortunate to book a lot of local shows, even through the pandemic, and have a lot of good local support. We’ve connected with bands near us in Utah, and they’ve been so supportive and helpful in this area. We have a couple of big private and public events near our hometown coming up, and some other potentially big things in the works, but I don’t want to speak on those too soon.
PD: What do you think about downloading music online? What about streaming sites like Spotify?
AA: I think it’s amazing that everyone is able to access so much music from anywhere in the world. I still like buying CDs and Vinyl, but I spend a lot of time in a vehicle so the ease of streaming is very cool to me. I do think that as big of enterprises as they are, they could compensate artists way more than they do. There’s become a culture of not paying for art, and that’s a huge bummer. I hope to see some changes in this soon. Art deserves compensation. Artists put so much more than their heart and soul into their work.
PD: What song do you wish you’d written and why?
AA: The best thing about art is its individuality. As an artist, I’m able to have my own style and still appreciate others. There’s no way I could do a better job at someone’s song than they did, but I’d definitely fall back on a classic like “Sad But True” by Metallica. That song has it all. Heavy riffs, drums that kick you in the gut, powerful vocals and lyrics, and straight up energy all around.
PD: Is there anything you don’t like about the music industry, which you would change if you could?
AA: I don’t like the lack of transparency, and I don’t like artists who talk the talk but don’t walk the walk. I see a lot of people preaching a message and putting on an act, but they treat their fans or people in general like garbage. People who forget where they come from and take success for granted are a big pet peeve of mine, and I think we see this in all of the entertainment industries. Humans were put on this earth to help each other out, and we all need to see that from everyone at every level. Without sticking on that soap box, the biggest thing I’d change is all of the crap you have to sift through to promote yourself as an artist and be heard. All of the bots, fake promo companies, etc., they need to GO!
PD: So, what are you working on at the moment?
AA: We just got done in the studio laying down what I think are our best songs to date. We now have three in the queue we’re working to finish recording and they are going to make a pretty big statement of what we’re about. The cool thing about this group is that we keep people guessing what we’re going to do next, and it’s a lot of fun. Aside from that, we’re just trying our best to take care of our fans and keep the ball rolling.
PD: Where can we learn more about you and buy your music/merch online?
AA: We have everything about us online at www.apollosarmyrocks.com. You can find our bio, photos, merch, and access to all of our music there. We’re also on all major social media platforms, but are the most active on Instagram. Don’t be afraid to hit us up and chat, we love meeting new people and sharing our message!
Apollo’s Army links:
Band/Artist location – Cedar City, UT, USA
Website – Facebook – You Tube – Soundcloud – Bandcamp – Merch – Reverbnation –
Twitter – Instagram – Apple – Spotify – Amazon – Deezer –
Check our page for Apollo’s Army